Scoop
03:57
On Tuesday this week I was lucky enough to get the opportunity to attend Scoop, a boutique womenswear tradeshow full of amazing brand
s and designers. Split across two London locations, Scoop now showcases more than 400 exhibitors - representing the best of contemporary womenswear, accessories, jewellery and lifestyle products.
One of my favourites from the Phillips Gallery location were Hamburg based Azizi, described by designer Soraya Azizi as fashion that "embodies an approach that emphasises femininity and personality without going over the top."
Although the standard of the collections was so high, I did manage to pick a few favourite brands. Gorgeous three-dimensional jewellery from St. Erasmus, timeless-yet-fun bags and accessories from super cute Kate Sheridan, funky espadrilles from London based F-Troupe and of course the gorgeous new range from Lowie were my stand out pieces.
One things for sure, SS14 is going to be one seriously stylish season.
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